The stock analysis platform you'll actually enjoy using
We build Smartfin so self-directed investors can think clearly.
Numbers should tell a story, not create more noise. Smartfin combines institutional-grade data with thoughtful design so you can understand a business, make a plan, and track it without juggling twelve tools.
Clear dashboards that gather watchlists, valuation work, alerts, and news into one research view.
Interactive charts that reveal how a business has evolved instead of forcing you to jump between tabs.
Contextual alerts for filings, earnings, and insider activity so you can react before the crowd.
Empower everyday investors to discover, research, and track high-potential public companies with confidence.
At Smartfin, we believe investing should be accessible, transparent, and built for real people and not just analysts. Our platform brings together more than 30 years of financial data, intuitive visualizations, company scores, and interactive tools. All in one clean and efficient interface.
The journey began with two engineers who realized there had to be a smarter, clearer way to evaluate stocks. Determined to build something better, we committed evenings and weekends to designing and building Smartfin from scratch. Thousands of hours later, the platform now helps investors worldwide.
Clarity first
Every screen is crafted with a singular purpose so you never drown in toggles or jargon.
Context meets automation
We pair quantitative screens with narrative cues that explain what changed and why it matters.
Privacy by default
Your ideas, custom watchlists, and alerts stay yours. No ads, no data resale, just focus.
What you can do with Smartfin
We remove the complexity of traditional stock research by unifying data, simplifying financial metrics, and presenting insights that anyone can act on.
01
Start with any company in seconds
Add a company and instantly see what matters. Visual charts, key numbers, and helpful summaries. No financial degree needed.
View a clear company overview with pros, cons and peer context in minutes.
Explore decades of data and trends. 30+ years of financial history at your fingertips.
Build your own watchlist to track companies you care about and see when something changes.
02
See scores that speak your language
Simplified scores let you compare companies easily. How undervalued are they, how strong is their profit, is growth solid, and is the business healthy?
Four-pillar scoring: Value, Profit, Growth and Health. So you know keys at a glance.
Scores compare companies against their sector peers, giving real context.
Color-coded signals mean you don’t need to read dozens of metrics first.
03
Stay organised & act with confidence
Keep your research, your companies, your alerts. All in one place. Move from idea to action without losing track.
Watchlists show your selected companies plus their recent events like filings, earnings, transcripts or insider activity.
Get real-time alerts so you know when something important happens without refreshing tabs.
Track your research progress with simple checklists and clear next-steps so you feel confident before you invest.
Our journey
Built nights and weekends, refined with real feedback, and improved every week.
2022
Idea sparks
Two engineers grew frustrated with juggling spreadsheets, terminals, and tabs while investing on the side.
2023
Nights + weekends build
We spent every free hour teaching ourselves new stacks, designing interfaces, and cleaning decades of data.
2024
Private beta
Friends and early supporters gave blunt feedback that helped refine the scoring engine and alerting system.
2025
Smartfin launches
The platform opened publicly with a unified dashboard, automated updates, and the first version of our pillar scores.
Today
Growing with our community
We keep shipping faster visualizations, deeper coverage, and thoughtful touches driven by member requests.
The future of fundamental research feels calmer here.
Whether you are new to investing or refining an existing strategy, Smartfin gives you structure, reliable data, and breathing room to make informed decisions. No more juggling countless tabs or drowning in spreadsheets. Just clarity, speed, and confidence.
